New Kids on the Block (also known as NKOTB) is an award-winning American pop group that enjoyed success in the late 1980s and early 1990s as a boy band, being widely regarded as the first true example of the genre. Assembled in Boston in 1984 by producer Maurice Starr, the members consist of brothers Jordan and Jonathan Knight, Joey McIntyre, Donnie Wahlberg, and Danny Wood. The group went on to sell over 70 million albums worldwide,[1] generated hundreds of millions of dollars in concert revenues, and paved the way for acts like Backstreet Boys, Take That and *NSYNC. They won two American Music Awards in 1990 for Favorite Pop/Rock Band, Duo, or Group and Favorite Pop/Rock Album for Hangin' Tough. After having disbanded in 1994, several attempts were made to get the group back together, all of them unsuccessful. They reunited in 2008 and took on a new style, released a new album, and embarked on a concert tour in the fall. The album, entitled The Block was released on September 2, 2008.